GROW your audience, leads and sales

A 12 month bespoke experience for service-based business owners who give a damn

Hey soldier,

Do you know how incredible you are? How powerful you are? Do you know how much of a difference you can make? You give a damn about what you do, who you do it for and the difference your service can make. But it’s tough building your business online, huh?

There are moments when it makes you doubt yourself – maybe you can’t make such a difference, maybe people don’t want to know, maybe you’re not amazing enough. I promise you that you are brilliant, you can make such a difference and there are amazing clients out there waiting for someone just like you.

The problem you have though, is that they’re feeling a little jaded. There’s so much noise online, so many people trying to grab their attention – it’s overwhelming for them. If you’re honest, you know how they feel:

Every direction you turn there’s someone trying to sell you their course “but hurry, this special offer is only available for the next 48 hours and spaces are limited” (*eye-roll*)


There’s a stream of sponsored posts from “gurus” insisting that they have the one magic formula that’s “going to make your inbox blow up with leads” (just, eww).

You’ve not admitted it to anyone, but it’s left you feeling conflicted:

  • How can you grow your audience and get more sales online without becoming “one of them”?
  • How can you get leads and sales while still treating your potential clients with compassion and empathy?
  • How can you GROW online in a way that replaces sleaze and spam with intelligence and thought?

You’ve probably had moments where you’ve thought that this business malarkey is not for you, that you’d be better in a 9-5 job…but then you quickly came to your senses. You’re still stuck though, still conflicted, still unsure how best to GROW.


IMAGINE…if what you wrote online:

  Built an audience of others on your wavelength

Spoke intelligently to your ideal clients

Developed relationships built on respect and trust

✓  Showed others you were different and that you really do care

  Produced sales naturally because of the way you showed up

  Grew your audience and sales in an intelligent and sustainable way


In other words, what if you could GROW in a way that is aligned with your values and beliefs – making money AND prioritising what’s best for your potential clients? I’m here to tell you that you CAN. 

You CAN be a successful business owner AND thoughtful, compassionate, and successful

You CAN get leads AND give a damn

You CAN do the right thing AND increase your income

You CAN sell AND remain aligned with your values

You CAN GROW online AND take an intelligent approach

You CAN make magic happen for you AND your clients

How do I know? Because I’ve done it myself and I’ve helped others to do it too.


Sick Of Marketing Manipulation And Spammy Sales?

Discover A Different Way To GROW Online

 Hello, my name is Tara. 

My journey started 14 years ago when I decided to study for a degree in literature through the Open University (I had two small children at the time). No one could have predicted what would happen next.

At the time I was trapped in an abusive marriage with no way out. But education and the power of words changed me. They empowered and emboldened me. Four years in, I went solo with my children. A year later, I graduated with a First Class Honours degree in literature and went on to achieve a PGCE{M} in English and become an English teacher.

That was the first time words saved me. Without them, I would have led a very different life. The second time they rescued me, was when I had a breakdown. This time I learned on an even deeper level, the power words can have on a human being.

I knew it was time to move on from teaching and start my own business. However, the more time I spent online, the more disgusted I was with what I saw and experienced:

Templated marketing


Manipulative sales techniques

Too much over-promising and under-delivering

False scarcity tactics

And much more 

Words were being thrown around with zero responsibility – as long as they got sales anything was fair game including manipulation and outright lies. It’s led to many, including myself, feeling frustrated and sceptical. But it’s not just that.

I consider myself empathetic – I give a damn about others and the impact I have. I didn’t want to do business this way. I refused to put sales above people. For a while, I kept quiet about my opinion, thinking there must be something wrong with me, that I wasn’t cutthroat enough for business.

But with over 14 years of experience studying writing and its impact, I knew words could be used to empower others and to do good. I knew I could grow an audience and makes sales without selling my soul. And I did. I took a thoughtful approach and wrote intelligent content and copy for both myself and others, which included multi 6 figure launches.

But as someone who gives a damn, I wanted to do more to help other service-based business owners like me – those who:

Hate what they see online but keep quiet, mistakenly believing it’s just them

Hope that they can discover a different way – one with integrity

Want to make money AND treat others well

Give a damn and want to make a difference

Just want to be shown HOW to GROW their audience and sales without selling their soul

As an English teacher, content and copywriter, and business owner, I knew I had the unique set of skills to teach and empower these business owners to write intelligent content and copy and strategically GROW online, in a way that is right for them.


Welcome to GROW: A Personalised Program That Supports You To GROW Online With Integrity And Compassion

GROW has been designed as a bespoke experience that helps you to build an engaged audience and get more sales, while allowing you to remain aligned with your values. It’s a 12 month program that will give you everything you need to GROW, including how to:


Grow your audience and improve engagement on social media


Build and nurture your list with email marketing


Write the content and copy needed for a successful launch


Establish your expertise in your niche


Make sales and improve conversions

Each quarter, you will have a 1-2-1 session where you’re supported in choosing your focus for the next 90 days and setting goals. From this, you’ll get a personalised road map to keep you on track and direct you to the relevant lessons in the comprehensive curriculum included within the program. 

For example, if you’re new in business, you’ll need to work on defining your foundations and attracting attention on social media. Whereas, if you’ve been in business a while and are looking to launch a group program in a few months, it might be more appropriate for you to focus on building your email list and nurturing them through emails. 

A group course or program is never going to be a perfect fit for everyone. However, by combining 1-2-1 and group aspects, GROW gives you an affordable way of receiving the tailored support you need to achieve your goals.


Tara is a words genius…it feels like she has been inside my head! She quickly and easily is able to grasp your message and tone and has a great ability in teaching others how to do this too. Thank you Tara for your support and brilliance.

Michelle Childs

Founder of BizMums & Energy Editing Professional

Tara is a word wizard. It’s really tough to write a sales page yourself as you are too close to what you are trying to sell. Tara was able to see the value in what I deliver and find the story behind my ramblings – which she transformed into a sales page that has done all the selling for me. I will be using the copy on that sales page over and over and would recommend using Tara to anyone
Kimba Cooper

Founder of Kimba Digital Marketing & Instagram Coach

With GROW you get:

12 months of support in growing your audience and sales.
Quarterly 1-2-1 session to set your goals and personalise your road map.
Fortnightly group coaching calls where you can ask questions and receive support
Monthly “Batch Writing” Days (BWD) where we spend the day working virtually together and you can receive support, encouragement and feedback on your writing.
Monthly 15 minutes 1:1 call to review progress, adjust your roadmap if needed, hold you accountable and keep you on track.
Masterclasses from myself and other experts, as and when needed, on topics such as mindset and metrics in your business. 
 Access to a comprehensive curriculum on copy writing “The Copy Classes”.
Access to a comprehensive curriculum on content writing “The Content Classes”.
A community of like-minded business owners who will champion you.

This is for you, if: 

You’re a service-based business looking to build online

You want to GROW in an intelligent and sustainable way

You’re thoughtful, compassionate and someone who gives a damn

You’re ready to get focussed and will commit to your business over the next 12 months

You want to make more money in the right way.


It’s not for you if: 

You’re looking for a magic formula and overnight success

You want the ONLY way that will work

Making money is your main motivation

You prioritise money over people. 

(If you’ve read this far, then it’s unlikely this is you!) 

Places on the GROW program are limited – not because it’s a marketing gimmick – but because it includes 1-2-1 support and time is finite! 

 The current investment is £2997 and a 12 month payment plan is also available at no extra cost meaning you could join for as little as £249.75 per month. 

If you want to grow your audience, leads and sales in 2020, come on in and join us. I can’t wait to meet you.

Tara xx




Frequently Asked Questions

How much does it cost?

The 12 month GROW program is currently £2997.

Is there a payment plan available?

Yes, there is a 12 month payment plan available which means you can start to GROW for just £249.75 per month. If you would prefer to pay over a smaller amount of months, please do get in touch for us to arrange this.

When can I sign up?

There is currently a wait list for the GROW program. Doors will open for just 24 hours on Wednesday 27th November. Join the wait list to ensure you don’t miss it and are the first to hear.

When does the program start?

Your GROW program starts within 7 days of joining.

How much time will it take?

This can vary depending on what stage you are at and what your focus is for that quarter. However, I can assure you that it will be more than manageable – it will require you to do the things needed to build your business but as it is personalised it will fit with what is right for you.

You will SAVE time on this program as you won’t be focusing on trying to do all the things and will instead be doing what’s needed for your business that month. Sometimes this will be daily activities that take around 30 minutes a day. At other times you might be studying a module that could take a few hours. There will also be times where larger amounts of copy need to be written such a sales page which may take longer but there are Batch Writing Days to support you with this.

The program will always be at a pace that suits you and that moves your business forward, that’s the beauty of also including 1-2-1 support and a personalised road map.

How much support will I get?

There are a combination of 1-2-1 and group calls that give you weekly support. There is also a Facebook group where you can ask questions and seek support at any time.  In addition, there are our Batch Writing Days which allow you to get feedback and advice as well as the comprehensive curriculum.

Do I really need this program?

Only you can answer that. I will teach and support you to GROW your audience and sales through the content and copy that you write in your business. I will show you how to do it in a way that is aligned with you and your values.

If you’re new into business, have been trying to build online for a while and have been struggling to get leads and attract the right people, or are sick of trying to do it in a way that feels wrong for you, then this program will help you. If you’ve made a start but are looking to ramp things up then it’ll help you with that too. But it is up to you to decide whether this is right for you.

What if I have more questions?

No problem. If you have a question or would like to chat further about the program, just book a 15 minute chat here.

How do I sign up?

Simply join the wait list and we’ll be in touch as soon as it opens. You’ll then receive all the additional information you need ready for the start of GROW.